Services across the Digital Spectrum

We have the experience and expertise in devising marketing strategy and communication in the digital space to help obtain traffic and build brands. Our services are backed by strong insights delivered to the right target audience in defining markets. The digital services we deliver include websites, e-com websites, development/ maintenance, content marketing, email marketing, search engine optimization, search engine marketing, social media marketing, market places marketing, many types of display advertising and digital videos.

  • Optimize and manage all keywords / key phrases for Google and Bing search engines
  • Optimize Website content for keyword effectiveness by publishing and managing content pages
  • SEO friendly content pages to be developed and maintained
  • Create and manage XML sitemaps
  • Article Seeding and Submission
  • Optimizing of keywords both off page and on page
  • Fresh content framework & calendar formation
  • Major Search Engines and Directories
  • Manual Submissions (Not through automatic software). The optimized pages of the portals for all keywords/key phrases per website that will be submitted manually. To ensure that the ranking is high on these websites, we manage and track submissions to the following International/Regional Search Engines & Directories: Google and Bing
  • 30% keywords on page 1 within the first four months of engagement

  1. Paid Search & Media (PPC/ SEM/ GDN/ Social Media Buying/ Market Places)
  2. Media planning, allocation and digital strategy for Paid Search with Google, YouTube, Facebook, Instagram, LinkedIn, other Media to bring in the necessary visitors required to convert to our desired sales and allocate and execute on relevant Market Places.

    • Account opening, keywords research and campaign structuring
    • Conversion codes/ e-commerce analytics implementation and tracking
    • Creating complete ad copies and banners
    • Monitoring and optimizing key metrics like CTR, CPC, CPA, Conversion etc
  3. Email & SMS Marketing:
    • Setup the Mailer & SMS platform and connect to the web store database
    • Create templates for Transactional and Marketing emailers & SMS
    • Implement automatic as well as manual aided communications based on relevance
    • Adapt/create multi-browser friendly email html’s and send EDM’s as per sales plan

  • Management of Presence on Facebook, YouTube, Instagram, LinkedIn, Twitter
  • Generate and Update Content
  • Customized landing pages
  • Formulate and post between 3 – 5 posts per channel each week for relevant social handles
  • Broadcasting of new offers, services and updates
  • Monitoring ORM score on a day to day basis
  • Listen and engage for all relevant brand conversations (non-social sites)
  • Create/ Garner positive reviews through campaigns
  • Managing the first level command center for the brand

Provide support and coordination to acquire more sales through to multiple affiliate associations by utilising the appropriate internet channels.

Scripts, creative direction and production for:

  • Photo shoots
  • Video shoots
  • 3D Imagery Creation

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